The CRM model offers a unique opportunity to segment clients, for better post-sales and cross-sale marketing. Use your clients’ purchase history to quickly find opportunities for the next sale. The module allows to use any previously purchased jewelry or , gemstone parameter in the client's search. This makes the follow-up emails highly personalized, relevant and effective.
Here are a few examples
- find clients who purchased natural pear emerald white gold earrings, on eBay, more than 3 months ago.
- find clients who made more than 3 purchases on your website, from the Spring collection
- find clients who made a purchase totaling more than $2,000, and have not purchased anything longer than 6 months.
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